PROOF makes it automatic — so teams spend less time updating, chasing, and verifying pipeline.
CRMs capture activity. Forecast tools extrapolate it. AI amplifies it. All of them assume the inputs are real.
PROOF verifies what must be true and turns it into Revenue Governance.
For reps: Less admin. Your pipeline assistant — always one step ahead.
For managers: Saves you time. See risk instantly. Review only what matters.
For RevOps: Verified inputs — so forecasting, analytics, and AI don’t amplify bad data.
For CROs: Walk into forecast calls with proof and a forecast you can defend.
Works with Salesforce & HubSpot • Methodology-agnostic • Fits your existing tech stack
PROOF eliminates the manual work that shouldn't exist — for reps, managers, RevOps, and leadership.
Everyone gets their time back. Governance becomes automatic — not another meeting.
Revenue Governance defines what must be true at every stage — then enforces it in real time, so pipeline progression earns trust progressively (not at quarter end).
What must be true before a deal progresses. Clear criteria, not vague confidence.
Predictable failure patterns surfaced early — while they’re fixable.
Stages advance when proof exists, not when optimism does.
Exceptions happen — but they’re logged, justified, and visible across the pipeline.
Bring evidence discipline to your pipeline — automatically, not manually.
No spam. Just tool releases and launch updates.
18 months research
Built from conversations with revenue leaders across SaaS, enterprise & mid-market