The Revenue Decision Platform
Know the next step.See risk while you can act.Make every revenue decision count.
PROOF connects deal evidence, your sales method, human decisions and the forecast in one record. Sellers see the next action. Managers see where to coach. Revenue Leaders see why the number changed.
∎ Keep your CRM. PROOF connects the evidence, decisions and actions behind every deal.
Works with Salesforce, HubSpot, Gong, Google Workspace, Microsoft Outlook, Slack and Microsoft Teams.
Deal review · demonstration dataNorthstar expansion
Commit requires reviewCRM opportunityNo field indicates an issue
- Forecast category
- Commit
- Close date
- 30 Sep
- Stage
- Solution validation
- Owner
- Maya Chen
- Amount
- $250k
- Probability
- 70%
The CRM records that it happened. PROOF shows what supports it, what's missing and what to do next.
Keep your CRM. See the evidence behind every decision.Open the product walkthrough
A green field is still a claim
A populated field is not a decision record.
On its own, “budget approved” does not show who said it, when it applied, who checked it or what changed. PROOF keeps those answers with the deal, so the next decision has something specific to rest on.
What the CRM storesBudget approvedCheckbox · ticked 12 Jun · no source attached
That gap is the whole reason PROOF exists. Which raises a fair question: how would PROOF know any better?
Where the evidence comes from
PROOF reads the work you're already doing.
The CRM record, the email thread, the meeting, the files, the commitments people made and what the buyer wrote back. Each piece keeps its source and the date it applied, so a claim can always be traced to something a person actually said.
What your team already produces
- The CRM record
- The email thread
- The meeting
- Files and documents
- Commitments people made
- What the buyer wrote back
PROOF reads itEach piece keeps its source and the date it applied.
- Who it came from
- When it applied
- Whether anyone confirmed it
What comes back
CFO approval stated in emailNamed source · 12 Jun
Security review requiredBuyer confirmed · applied 12 Mar
Nobody can say yetNo source on record
Reading it is the easy half. What matters is what happens next: PROOF turns that evidence into the next decision for the Seller, Manager and Revenue Leader, without losing where it came from or when it applied.
Three loops · one connected system
The number you take to the board depends on what a seller does on Tuesday.
One record, read at three speeds. Your best seller is carrying the renewal date, the legal blocker, what the CFO actually said in March and the thing they promised to send on Thursday. Now do that twenty times. PROOF holds it instead.
Your CRM, conversation intelligence and forecast each hold part of the picture. PROOF connects the source, the decision and the action in the same deal record.
Four solutions · one connected record
Run the deal. Explain the number. Learn from the outcome.
01020304
Method
Put your methodology to work on every live deal.
Decision Integrity
See the evidence and judgment behind every decision.
Process Intelligence
Find patterns behind stalled and lost deals.
Forecasting
Commit to a number you can defend.
How you buy it
Start with Forecasting or Method.
Both work as starting points on the same deal record. Decision Integrity builds on Method. Process Intelligence adds learning when decision and outcome history is available.
See the working product
See PROOF turn live deal evidence into the next decision.
See Method, Decision Integrity, Process Intelligence and Forecasting working on the same commercial record, and the deal-loss risk that surfaces once they do.